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Casual gaming
Airtime. "Casual games have a few general principles, but the most important is simplicity. They’re games that are easy to learn, easy to play, and are well-suited to short bursts of gameplay rather than long sessions. They’re also suited to the physical characteristics of mobile handsets. Analyst firm NPD Group, which referred to mobile gaming recently as a “digital snack,” says the limited screen size and navigation options of phones make casual games a good fit."

Gizmodo
Posted by Richard on October 25, 2005 10:20 AM