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RFID connections between customers and stores
"bookmark" this store right here. "A Tokyo-based company TechFirm is launching a service that connects consumers and small retailers using RFID. Consumers having RFID-chipped phones can "bookmark" their "favorite" stores by showing their phones to RFID readers installed in stores. Information about a "bookmarked" store is automatically transmitted to a mobile phone. Consumers can access information about all "bookmarked" stores using dedicated mobile application software."
RFID in Japan
Posted by Richard on May 11, 2005 04:12 PM